Create A Free Holiday Gift Sure to Wow Your Email Subscribers

Edie here. I'm so excited to introduce you to my friend Patricia Durgin. Many of you already know her as an idea machine for writers and marketing. Now she'll be a regular guest here on The Write Conversation!!! Be sure to give her a warm TWC welcome!

Create A Free Holiday Gift Sure to Wow Your Email Subscribers

by Patricia Durgin @PatriciaDurgin

Though it's October, you may already have the holidays in mind: family gatherings, church socials, Thanksgiving parades and Christmas concerts. Makes me feel warm inside thinking about it. You, too? 

Presents are part of this season. Have you considered giving your email readers a free holiday gift? 

A great way to deepen your connection to your subscribers is to send them a valuable gift, whether they're a new or long-time reader. It can be in a PDF, video, or audio format. 

How to Reactivate A Dormant Email List and Reconnect with Readers

by Patricia Durgin @PatriciaDurgin

You never thought it would happen to you. One minute, you were ecstatic to hear that special “bing!” that a new reader signed up for your email list. Hooray! The next minute (or so it seemed), months passed since your last email. That email list has gone silent. Dormant. Almost dead. (An e-mail “list” is a collection of names and email addresses of readers interested in a specific topic within your message.)