by Larry J. Leech II @LarryJLeechII
Just Do It.
Three of the most powerful brand words ever used in advertising.
Those words made famous by a world-renowned apparel and sports equipment company have motivated millions of people to get off their butts and take action, whatever “it” might be.
Walking. Running. Lifting. Golfing. Sounds easy, doesn’t it? At least the ads featuring well-defined athletes can make a person feel that way.
