by Cathy Fyock @CathyFyock
Last week I was
meeting with a new client, and he asked me a powerful question. “Cathy, I
basically know what concepts I want to share in my nonfiction book. But, how do
I get my target reader to first buy it, then read it, then use it?”
What a great question!
Aren’t those the issues we’re all trying to resolve as nonfiction writers?