by Zena Dell Lowe @ZenaDellLowe
Anyone who's ever studied the craft of writing will have heard the adage that a main character must be likeable. For the most part, this is true, because audiences don't tend to get emotionally invested in characters they don't like. If our readers don’t care, then the stakes will mean nothing to them. Any story that fails to create an emotional bond between the MC and the reader ultimately fails altogether.