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| With the birth of the Internet came the birth of SEO |
Like everything else in our
world, social media is changing and evolving. When the Internet was young and
search engines new, a way had to be found to rank the order of websites that
came up during a search. With that, Search Engine Optimization was born.
SEO or Search Engine
Optimization is simply that, an algorithm that ranks websites when a consumer
types in a query. The quandary comes when you compare the goals of the
consumer, the specific search engine and the website owner.