by Kristen Hogrefe Parnell @KHogrefeParnell
Authors depend on street teams or launch teams to help spread the word about their books, but if you’ve been on some of these teams before, you already know how different they can be in structure and expectations.
As I’ve discovered, there is no one right or wrong way to run a street team. However, at this year’s Blue Ridge Mountains Christian Writer’s Conference, I asked several best-selling authors if they would share their advice on street teams, and I’ve compiled some of their tips here today.