Why I Wrote How to Sell 1,000 Books a Month

by Susan U. Neal RN, MBA, MHS @SusanNealYoga

When I first began my journey as a Christian author, I had no idea just how much marketing was involved in selling books. Like many writers, I thought my job ended with writing and publishing a great manuscript. But I quickly learned that if you want your message to reach people—and especially if you believe that message is divinely inspired—you must also be willing to promote it.

Over the past several years, I’ve learned how to sell books not just steadily, but successfully. In 2022, I reached a personal milestone for my self-published book 7 Steps to Get Off Sugar and Carbohydrates: the book’s overall Amazon author rank hit 4,400 out of more than 8 million books on Amazon. That placed me in the top 1 percent of all Amazon authors. As an award-winning, best-selling author and certified writer coach, I’ve gained a great deal of insight into what works—and what doesn’t—when it comes to book marketing.

And now I want to share those marketing secrets with you.

That’s why I wrote How to Sell 1,000 Books a Month. I felt called to help other Christian authors share their God-given message with more readers. This book is my response to that calling. It’s a roadmap that combines proven tactics, using scientific methods, that work along with spiritual encouragement. Whether you’re traditionally published or self-published, a first-time author or a seasoned pro, this book will equip you with the tools to expand your reach, boost your sales, and ultimately, fulfill your ministry.

A Proven Path to Book Sales

Marketing can feel overwhelming at first. But with the right plan and a little bit of consistency, you’ll begin to see results. My book breaks down the key components of successful marketing in a practical, step-by-step way.

Here are just a few of the strategies covered in How to Sell 1,000 Books a Month:

• Identify your target audience and their pain points. Know exactly who you’re writing to and how your book can help or inspire them.
• Create a compelling lead magnet and email sequence. Building your email list is essential for long-term success.
• Develop a strong author brand. Your website, headshot, colors, and messaging should reflect your core values and attract your ideal reader.
• Leverage Amazon ads and keywords. I walk you through how to increase discoverability and visibility with the right search terms.
• Gain book reviews. Social proof matters. I’ll teach you how to get those first 50 Amazon reviews—and keep them coming. 7 Steps to Get Off Sugar and Carbohydrates has over 1500 Amazon reviews. 
• Use media interviews to build momentum. Learn how to land podcast, radio, and television interviews that generate buzz and sales.
• Plan an intentional book launch. Every book needs a well-planned book launch. Learn how to obtain that marketing push.
• Virtual or live events. From summits to workshops to speaking gigs, these opportunities can introduce your book to entirely new audiences.
• Win awards. Submitting your book for awards brings credibility and increased exposure.
• Turn your knowledge into digital products or courses. This not only diversifies your income but deepens your reader’s experience. Authors need to make money to support their ministry.

Each chapter offers practical steps, real-life examples, and spiritual encouragement. You’ll also find a marketing plan for you to complete as you read How to Sell 1,000 Books a Month HERE.

A Mission Rooted in Ministry

As Christian writers, we aren’t just selling books—we’re sharing life-changing messages. That’s why I’m passionate about helping authors succeed in their calling. I’ve been where you are—trying to figure out how to gain traction, how to grow an email list, how to find readers who truly need my message. And I’ve learned that when you follow a proven path and invite God into the process, remarkable things happen.

How to Sell 1,000 Books a Month is more than a marketing manual—it’s a ministry tool. It’s written to help you reach the people God intends for you to reach.

If your goal is to get your words into the hands of more readers and make a greater Kingdom impact, I invite you to walk with me through this book. Visit SusanUNeal.com to learn more.

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Susan U. Neal, RN, MBA, MHS: Susan’s mission is to improve the health of the body of Christ. She has her RN and MBA degrees, as well as a master’s in health science. She is a CERTIFIED HEALTH AND WELLNESS COACHwith the American Association of Christian Counselors. She published five books, the Selah award winner 7 STEPS TO GET OFF SUGAR AND CARBOHYDRATES, CHRISTIAN STUDY GUIDE FOR 7 STEPS TO GET OFF SUGAR AND CARBOHYDRATES, HEALTHY LIVING JOURNAL, SCRIPTURE YOGAa #1 Amazon best-selling yoga book, and YOGA FOR BEGINNERSwhich ranked #3. She published two sets of Christian Yoga Card Decks and two Christian Yoga DVDs that are available at CHRISTINAYOGA.COM. Her digital product HOW TO PREVENT, IMPROVE, AND REVERSE ALZHEIMER’S AND DEMENTIAis a great resource. To learn more about Susan visit her website SUSANUNEAL.COM You can also connect with Susan on FACEBOOK, TWITTER, and INSTAGRAM.