Monday, February 5, 2024

Tips for Writers to Keep the Relationship with Social Media Strong & Healthy

by Edie Melson @EdieMelson

We all know it’s important for writers to have a solid presence online. 

But many of us struggle with Social Media commitment issues. We have good intentions, but our follow-through may be less than stellar. 

So today I’d like to share 9 tips to help you stay on track.

9 Things that Help Writers Stay Committed to Social Media

1. Remember your why. When the reason we're on social media is strong enough, it can act like an anchor or a rudder. A strong why keeps us on track and helps us weather the storms. And that why can give us hope and perspective when we get discourage. 

Many of you ask why I'm still on social media. For me it's simple. I feel like I'm called to be a light in the dark. I want to be a voice of love and encouragement. So when social media becomes a very dark place, it strengthens my resolve to stay because I know why I'm there and how I can make a difference.

2. Set reasonable expectations. I think this is the most important piece of advice I can give you. When I first started blogging, I wanted to excel at it. So my inclination was to set the bar high, posting at least five times a week. But the more I thought about it, the more I realized I might not be able to keep up. So instead I started slow, posting once a week, and only adding more days to my schedule when I knew I could handle it. It has been the smartest thing I’ve ever done. I’ve managed all my social media this way, and I believe it’s the one thing that has contributed the most to my success.

3. Don’t try to do it all at once. Along with reasonable expectations, don’t try to jump into everything at once. I began with blogging, moved into Facebook, and then into Twitter. Taking things one at a time helps you establish good habits without overburdening yourself.

4. Don’t try to do it all. It’s important to find a few things that you like with social media and stick with those. As I’m writing this, there are approximately 123 social media platforms. Five minutes from now that number will change. We can’t all do everything. Find the networks that work for you and concentrate on those instead of chasing every new things that comes up.

5. Diversify. Yes, stick with only a few platforms for your every day interactions, but make sure you are spreading your social media time between several networks. We all know that things change, and that’s true with social media. If you have all your social media eggs in one basket, you can get burned when those changes occur.

6. Give yourself a break. Trust me, life happens. There are going to be days when you won’t be able to give the time you want to social media. Relax, it will be fine. Kids get sick, deadlines appear, and tragedies strike. Keep your priorities reasonable and learn to be gentle with yourself.

7. Set a time limit. Remember social media is the means to an end. It’s the way to connect to your audience. Use it as a tool, but don’t spend all your time on it. Most of all, don’t let it interfere with your commitment to writing.

8. Celebrate your successes. It’s easy to get discouraged when the numbers move slowly. But small consistent steps will get you where you want to go. So celebrate the process.

9. Remember they’re people, not numbers. And those successes? The best ones come to us individually. The things that mean the most to me are when my words encourage someone else. That happens one personal at a time. Yes, we want to improve our platform, but don’t focus on the numbers, focus on the relationships. After all, that’s why we’re doing this.

These are the things I use to help overcome my social media commitment issues. I’d love to hear your tips, too. Be sure to leave them in the comments section below.

Don’t forget to join the conversation!


Edie Melson is a woman of faith with ink-stained fingers observing life through the lens of her camera. No matter whether she’s talking to writers, entrepreneurs, or readers, her first advice is always “Find your voice, live your story.” As an author, blogger, and speaker she’s encouraged and challenged audiences across the country and around the world. Her numerous books reflect her passion to help others develop the strength of their God-given gifts and apply them to their lives. Connect with her on her website, through Facebook, Twitter and Instagram.


  1. Pray first. Share your thoughts with God. He is listening. :-)

    1. Melissa, you are 100 PERCENT correct!!! Thank you for adding your thoughts!

  2. I needed this today! I've been in a state of overwhelm, and I've wanted to get my Social Media planned out and scheduled ahead of time, but that only happens sporadically. I may need to print this out and hang it on my wall! Thanks for all the good advice your blog sends our way!