Growing Your Reach with Borrowed Platforms and Piggyback Marketing

by Karen Whiting @KarenHWhiting

What’s in a term?

• Platforms borrowed or owned
• Piggyback Marketing

Do we understand what the above terms mean and how to harness the power of any of them, or the downfalls of some of them? The way we engage become strategies or methods that help us grow our reach, become more visible, and hopefully grown our owned platforms, so let’s examine each term.

Keeping Cool When the Meal’s Overdue

by Martin Wiles @LinesFrom God

A hot-tempered person starts fights; a cool-tempered person stops them. Proverbs 15:18 NLT

“I’d like to take ya’ll to lunch at _________. Would that be okay?”

When the lead teacher sent the email, excitement crept over me. I enjoyed our In-Service day since I needed time to catch up on grading papers and to complete a few other writing projects. But since we only had a few parent-teacher conferences scheduled, the day was beginning to drag. I quickly accepted—as did all the other teachers.

Looking for Opportunities to Do All Things in Love

by Beth Vogt @BethVogt

It’s February, the month that arrives tossing out chocolates and heralding romance. 

If you’re single, there’s Singles Awareness Day – as if you’re not aware of your relationship status. 

Whether you embrace, tolerate, or try to ignore the love oozing out of February, the theme remains front and center, at least until all the Valentine’s Day candy disappears.

I came across a Scripture verse earlier in the month that has stayed with me, one appropriate for this month. You know how you read a passage and it’s as if God uses his yellow highlighter and says, “Don’t miss this verse.”

The Character of a Christian Writer

by Joshua J. Masters @JoshuaJMasters

The standard trope of a writer’s life evokes visions of someone sitting in the lonely glow of a laptop as fingernails tap out the rhythm of a single-toned symphony, an arrangement for keyboard that results in the creation of a well-rounded, dynamic character. But what is the character of a Christian writer—not the characters we’re creating, but the character God is creating in us?

Celebrate an Endless List of Newspaper Writing Topics

by Julie Lavender @JLavenderWrites

What’s up in your neck of the woods? I hope that you have the pleasure of reading good news stories in your hometown newspaper. But if the bad news or difficult headlines to read far outweigh the “feel-good” stories in your paper, why not consider submitting freelance articles to the editor for possible publication? 

A Special Invitation to the Carolina Christian Writers Conference

by Linda Gilden @LindaGilden

Happy almost Valentine’s Day.

Have you already bought a special gift for your sweetie? If you are like my husband, he may ask you a few days before the occasion – What would you like for Valentine’s Day? May I make a suggestion? Registration for the Carolina Christian Writers Conference would be a fabulous Valentine’s Day gift for a writer. And if you don’t have a special someone in your life, gift yourself with a conference that will help you follow your writing dreams.

Believing in Yourself as a Writer is Vital

by Cindy K. Sproles @CindyDevoted

I have a confession. It’s hard to admit to the world but it’s true. I suffer from a severe lack of self-confidence.