Monday, June 27, 2016

Keep Your Social Media Life in Top Shape

By Edie Melson @EdieMelson

We all know the importance of staying in shape. 

Today I’m going to give you a workout plan to keep your social media life in shape. 

To stay efficient at social media we’ve got to be lean. 

After all our goal is a writing life, not a marketing one.
To work efficiently online takes training and discipline. 

Sit Ups: This is the one where you sit up and take notice of what’s going on around your digital neighborhood.

Strength Training: Where do you have the most followers and friends? That’s where you need to invest the majority of your time. For me, that’s twitter. I have over 12,000 Twitter followers, so I make sure my interactions on that platform stay fresh and current. I also spend time on Facebook, but not as much because I don’t have as strong a presence there.

Push Ups: Make it a practice to push up your numbers. Spend a short time each day adding new friends and followers on social media. The best way to do this (actually the only way I recommend)? Be a friend to have a friend.

Hurdles: Look at the obstacles ahead of you. If you're struggling with something take a run at it. Learn a new skill to keep your social media on track and moving forward.

Sprints: Keep watch on the amount of time you spend on social media. Don’t go over that 30 minute a day threshold. Don’t forget the law of diminishing returns. After 30 minutes, your productivity and value goes way down.

Endurance Training: Remember this thing called social media takes time—it’s a marathon. Take small consistent steps and you’ll find success every time.

Cardio: Make sure you follow your heart and your passion. Share things that mean something to you, and you'll be valuable to those who follow you.

Now it’s your turn, what exercise would you add to my workout routine?

Don’t forget to join the conversation!

Keep your #socialmedia life in top shape with @EdieMelson (Click to Tweet)

This workout will keep our #socialmedia life in shape - @EdieMelson (Click to Tweet)


  1. Great information, Edie. Thank you. Jump rope-Jump at the chance to promote a friend, we are all roped to the same God.

  2. Cherrilynn, that is an excellent addition! Blessings, E

  3. Great post, Edie. Thanks! I don't remember hearing the 30 minutes a day rule before. Do you mean in one sitting or 30 minutes a day total? I spend a lot more time than that on social media everyday now that I'm really trying to build my platform. Should I not spend more than 30 minutes? Thanks for your help!