Speaking (Social Media & Publishing)

With the heart of a teacher. Edie is a popular speaker at national conferences and local meetings around the country. It doesn't matter if the group numbers in the hundreds or less than ten, if you're looking for an engaging program, packed with practical application, Edie Melson is the speaker for you. Below are several of her most popular topics. She is always adding topics and willing to customize her program for your event.

Weekend/continuing Classes

Successful Social Media for Writers in Thirty Minutes a Day
Successful Social Media doesn’t have to take a lot of time. As a matter of fact, as an expert in online connections I suggest spending no more than 30 minutes per day. Is that even possible?
Absolutely. I built my career (and my platform) around this philosophy. And more importantly, I can show you how to make it work for you.

Bring your laptop—or just come and take notes—while I share how to grow your online presence in 30 minutes a day. We’ll cover: What you DO and DON’T have to do with social media, scheduling, how to find valuable things to share, and other things to help you connect without losing valuable writing time.

Plug-In to the Digital Revolution—without Stressing Out!
Did you know that the college class of 2014 considers email obsolete? According to the Beloit College Mindset List they've also never written in cursive and with cell phones to tell them the time, they see no need for a wristwatch.

If this makes you feel old and out of touch, don’t panic, I can help you develop a web presence that puts you back on the cutting edge. Learn the basics of setting up a blog, working with Facebook and tweeting on Twitter. Beyond that, I’ll give you the tools and resources to keep current with all things digital. Classes include:
  • How to set up a blog
  • How Peripheral Sites Feed into Web Presence
  • Everything about Facebook & Twitter   
  • Warnings

Support Your Writing Through Writing
If you’re truly serious about being published, you’re going to have to put some time, energy, and yes, even money into that endeavor. Trust me, we’d all like to think we have enough talent to make it, but talent will only get you so far in this industry.

The publishing biz is built on networking. And while it’s possible to create valuable contacts online, there’s still no substitute for an in-person meeting. That means you’re going to have to get to some writing conferences and those aren’t cheap.

So what’s a writer to do?

Use your skills and your need to improve your craft to kill several birds with one stone, and begin writing articles for pay. 

Sustainable Writing – Research, Redo and Reuse
Sustainable Writing is the way I describe writing for a living. Having a regular income as a freelance writer requires multiple streams of income. Managing those streams and keeping them afloat is where the sustainable part happens. Just like the environment, we have to be good stewards of our time and resources as writers and business owners. There is a lot we, as writers, can learn from the environmental awareness movement.  Classes include:
  • Research, Rough Drafts & Related Subjects
  • Green Articles
  • Check the Calendar  
  • Make the Most of Your Market
Stand-alone Workshops
Publishing Detours—They’re NOT the Roadblocks You May Think

I've has built her career on things others would consider detours. God’s path is all about following Him, and what we consider roadblocks are often shortcuts to His will. This class will encourage those who feel like they’re not getting anywhere or have been left behind.

Don’t Put Your Social Media Eggs in One Basket
There are literally hundreds of options when it comes to social media, and it’s changing daily. Because of that, it’s vital writers don’t to put all their efforts into a single network. So how do you find what’s most valuable for you? Edie will break it down with a comprehensive list of the audience for the top platforms. She’ll also share how to divide your time between networks.

Become a Professional Eavesdropper to Improve Your Dialogue - I believe good dialogue is more like music than anything else. We start with the rules, learning the craft and the technique. But to become masters we must develop an ear, a sense if you will, of what translates well to the page and what does not. The foundation for that lies in eavesdropping. Although we rarely reproduce something we hear word-for-word. There is a natural cadence to dialogue that comes only by listening. We must learn to edit dialogue down to its essence without loosing that rhythm.

Copyrighting for Fun and ProfitWhat is copywriting? The dictionary defines a copywriter as one who “writes copy for advertising.” The field has gone on to include many aspects of business writing, especially those where the company interfaces with the client or consumer. This is a great way to earn money and build your writing muscles. I'll also share how to find clients and set a fee scale.

Science Fiction, Fantasy and all things Speculative – I will share the history of the genre and how it’s evolved. I'll also discuss options for those who write spec for the Christian market.

You as the Main Character - Every writer needs a bio. It will, in effect, be a part of your personal brand. It gives you credibility, whether you are speaking or writing. Edie will teach you the tricks to writing an engaging bio in this hands on class

Verbs Can Change the World - Many times the verbs we choose don't reflect the emotion of the scene. Edie takes the confusion out of passive/active writing, the rules about adverbs and the frustration over adjectives.

Settings with Emotional Impact - The writing world is cyclic, just like everything else. Right now, the cautionary phrase on the tip of every critique partner’s tongue is show don’t tell. They’re right, of course. But many well-meaning crit partners often label narrative or exposition as telling—especially when it comes to settings. Edie helps you deepen your description without telling the story!

Writing for the Internet - It's a fact, people read differently on computer screens. I teaches writers how to engage the Internet audience, as well as utilize key words. I will also unlock the mysteries of Search Engine Optimization (SEO).

Other Topics - I offers a variety of other topics suitable for keynote addresses, seminars, webinars and Skype programs. She will also customize any topic to meet your specific needs.