Monday, February 13, 2017

9 Blogging Mistakes to Avoid

WELCOME TO THE NEW LOOK!

Yep, I've finally done it. I had a website built. 

But whether you can tell or not, this blog is still on blogger, it's just been coded to look like my brand new website. As long as you're on the blog page, you're on my Blogger account. If you click the home button, you have migrated to my new website.

I want to thank my website designer - Katrina Glover - from kikaDESIGN. She has been amazing to work with.  Be sure to take a look around and let me know what you think! 



9 Blogging Mistakes to Avoid
by Edie Melson 
@EdieMelson

Blogging is a great way to connect with our online audience. And while  there are a lot more people out there doing it well, I still see some common mistakes. These things affect a blog, making readers click away before they finish a post and even unsubscribe altogether. 
Today I’m going to share the top blogging mistakes I see from authors.

Blogging Mistakes
  • 1. Lack of Interaction. When someone takes the time and effort to comment on your blog post, it’s only polite to answer them. Sure there are days when we get busy and really can’t reply, but if you’re known for taking time to answer, those times will be forgiven. After all, look how patient you all are with me!
  • 2. Inconsistent Posting. I know I’ve said this at least one hundred times, but it bears repeating. If you expect readers to visit your blog consistently, they have the right to expect you to blog consistently.
  • 3. Weak Blog Post Titles. I know we’re not supposed to judge a book by its cover—or its title. But we all do it. Without compelling titles, blog posts go unread and readers unsubscribe.
  • 4. Little or No Formatting. Reading online takes more effort than reading actual ink on paper. Bloggers can overcome that with proper formatting. This includes using a sans-serif font, block formatting, bullet points, and bold subheadings. All these make the page easier to read.
  • 5. Too Many Grammatical Errors. I know, I really shouldn’t be the one throwing stones here. You all know I’ve allowed misspelled words, omitted words and grammatical errors into my posts. But  I’m referring to numerous errors in almost every single post.
  • 6. Lack of Focus. Variation isn’t bad, but don’t go overboard. A blog without a focus is a blog without an audience.
  • 7. Posts that are too Long. People today are way more willing to spend time rather than money. Regularly posting things that are more than 500 - 600 words long will cost you readers.
  • 8. No Images with Blog Posts. Just like the formatting issue, images help break up the text and provide for easier reading. They also give visual clues to the content.
  • 9. No Click to Tweet. We all want our posts to be shared, but sometimes we're not good at providing a simple way for readers to do that. Take time to learn how to install Click to Tweet and you'll be glad you did!
These are the main mistakes I see consistently. But I'd love to know what mistakes you've encountered. Be sure to leave your thoughts in the comments section below.

Don't forget to join the conversation!

Blessings,
Edie 

Tweetables

29 comments:

  1. Hi Edie! Awesome list. Thank you for making it! #4 - Formatting is a big one for me. I'm constantly asking myself if I can format a post in a more user friendly manner. Sometimes it can be challenging to display the info I have in a way that balances a fun design idea with a solid user experience - when I'm in doubt, I ask the nearest family member to read it and see what their feedback is like!

    Also, post formatting can actually combine with #7 - post length. When I have posts that are too long winded...but I refuse to leave words on the editing room floor...I find that shorter paragraphs are key. Shorter paragraphs are often easier to read on digital screens and those folks who are big time article skimmers will be more apt to see the important details I want to convey if I have shorter paragraphs. Using bold or italic text, block quotes, and yes, even colored text can also help catch a skimming eye!

    Blessings!
    Meg =)

    ReplyDelete
    Replies
    1. Meg, excellent points! Thanks so much for sharing! Blessings, E

      Delete
  2. Love the new website design, Edie. And as always, your information is stellar!

    ReplyDelete
  3. The new website looks wonderful. Love it!

    ReplyDelete
  4. The new design is amazing, Edie! I love everything about it. :) Thanks for the check list. I always want to stay on top of ways to improve my blog. As a reader, #1 is key. If someone doesn't take the time to respond to comments on a consistent basis I stop reading it. Again, bravo on the new design!!!

    ReplyDelete
  5. Awesome new design and same stellar information! Thanks, Edie.

    ReplyDelete
    Replies
    1. Cathy, Robin and Kristen, thank you all! You're always such an encouragement! Blessings, E

      Delete
  6. Big thumbs up. The new design is SO Edie! Impressive, professional. Also appreciate your blogging list. I love lists. They make the complex more understandable and usually tell us where to start. Thanks.

    ReplyDelete
  7. Love the New You!! Great tips, too. :)

    ReplyDelete
  8. Great post! Thanks for reminding us bloggers out there about these mistakes.

    I sometimes forget to check spelling mistakes properly, so I will keep a list of things I should check before publishing my blog posts!

    Cheers!

    ReplyDelete
    Replies
    1. Shuko, thanks for stopping by! Blessings, E

      Delete
  9. I love your new look! Thanks for the tips. Always a good reminder to stay consistent!

    ReplyDelete
  10. Replies
    1. Marjorie, I appreciate the support! Blessings, E

      Delete
  11. I love the ease with which I can move around your new blog. Congratulations!

    ReplyDelete
    Replies
    1. I tried to make sure it was easy to navigate, thank you for letting me know you find it so! Blessings, E

      Delete
  12. I love the new look, dear Edie. Your blog advice is excellent too--thank you.
    Blessings ~ Wendy

    ReplyDelete
  13. I also love the new look! So professional. It is a winner. Thanks for the advice, Edie!

    ReplyDelete
    Replies
    1. Wendy and Ingmar, thank you! Blessings, E

      Delete
  14. Edie, your new website looks great! The amazing Katrina Glover is finalizing my new website--hope to launch this week! As for your post, I keep thinking about "click to tweet." Thanks for confirming I need to use it.

    ReplyDelete
    Replies
    1. Karen, you're going to love what she does (as you already know)! Thanks for stopping by, Blessings, E

      Delete
  15. I love your new site, Edie!
    Elva Cobb Martin, Pres. ACFW-SC
    www.elvamartin.com

    ReplyDelete
  16. Edie! Love, LOVE, the new look! Great article, too.

    ReplyDelete
  17. "On the 'Lack of Interaction:' My understanding was a blog was the first real social media. People could have a conversation or, as I read it somewhere a while back; 'Blog Comments' were developed and designed to give people the opportunity to engage in dialogue.

    Well, you can't engage a visitor who has taken the time and energy to comment on your blog if you don't reply to their comment. They've already shown interest; so from a business standpoint it only makes sense to hit them back with a reply."

    Lucius Cambell @ Skild

    ReplyDelete