|Tune into Your Audience|
I critiqued an article last week for a homeschooling newsletter and I was struck by two things. First, the depth of the research and the genius behind the conclusions the author drew. And . . . the boring way she conveyed that information.
Ouch. As difficult as it was to share my insights without discouraging this budding writer, we all know how hard it was to receive this kind of a critique. But without a little kind redirection the article just wouldn't get read.
Tough stuff, but we’ve all tried to wade through writing so formal you had to wear a suit and tie to read it. The facts are there, but polished to the point where there’s no life left in the words. Here are some tips to avoid missing the mark.
Define your audience. You have to have a clear picture of who you’re writing to. This means you need to familiarize yourself with the publication or website or group. A little pre-writing can save you a disappointing rejection.
|Define the Gender and Age of Your Primary Audience|
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